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TomTom Makes Driving Safer for Fleets with Active Driver Feedback

Esri User Conference 2011, San Diego, CA – July 12, 2011
TomTom Business Solutions, the division dedicated to commercial fleets, today announced the availability of Active Driver Feedback and WEBFLEET OptiDrive; two new features focused at further increasing TomTom's safety and efficiency benefits for businesses.

Active Driver Feedback promotes safe driving by providing drivers immediate feedback on their driving performance via their TomTom PRO navigation devices. The new feature delivers prompts to the device screen when the driver is speeding, harshly steering or braking, and idling.

WEBFLEET OptiDrive gives business management an easy tool to help their drivers drive more safely and in an efficient way. WEBFLEET OptiDrive presents information in clear graphs and reports to fleet managers. The OptiDrive Indicator is a simple bar displaying variables such as speeding, idling and driving events. The OptiDrive Indicator can be tailored to the priorities of every business, simply by adjusting the relative weight of the variables.

We believe that empowering drivers is a key success factor in promoting a safe driving policy said Michael Geffroy, Vice President of TomTom Business Solutions. The Active Driver Feedback functionality truly puts the driver center stage in the quest by businesses to improve safety and efficiency on the road, while the information available to fleet managers via OptiDrive helps ensure increased overall fleet efficiencies

Availability

The new Active Driver Feedback feature and WEBFLEET OptiDrive will become available in Q3 2011. These offerings are part of the range of WORKsmart fleet management solutions. A subscription to WEBFLEET is required. Functionality differs per chosen hardware selection:

  • Active Driver Feedback requires a TomTom PRO navigation device
  • Idling, steering and braking notifications require a TomTom LINK 300 in the vehicle
  • Speeding notifications are based on the map data on the PRO device

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Tami Strand

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